Marketing & Lead Gen
Get out there.
Every company's marketing needs are not universal. Your business requires a custom tailored approach to reach a demographic. As the business owner, leader, or decision making team, it's important to research and understand who exactly the demographic is. Sometimes there can be a discrepancy between who you think is interested in a product or service vs. who is really buying.
Infographics
With years of experience in designing engaging infographics, I have a deep understanding of how to apply design principals that make data visually appealing and easy to understand. My goal is to help brands convey their message in the most eye-catching and informative way possible. Whether you need an infographic for social media, a presentation, or any other marketing purpose, I’m here to help.
NR Education
A hurdle faced by the New Remedies franchise offering, was that the emerging market brought with it uninformed consumers. In addition to marketing the sale of CBD retail, and CBD products, the awareness campaigns had to feature educational materials. The New Remedies educational infographics acted as key art for multiple campaigns. I led our team as our we researched and compiled the most important information on CBD and its effects in order to help consumers make informed decisions. We believe that education is the key to marketing a newly regulated product.
Data Visualization
Data Visualization is a powerful tool in marketing that helps businesses present information in a way that prospects are able to make sense of large amounts of information quickly. I really enjoy creating data focused design, and strive to help my clients create an accurate and complete display to best engage their audience. Once the data is organized and layed out, it becomes easy to create charts, decks, signage and other insightful visualizations.
Velvet Tsunami marketing reach
1.1 billion social media impressions joined Artificial People at the W Hotel for a massive Los Angeles pride event. While I was the Chief Design Officer of Biz Incubate, our client Artificial People produced the event, and I was responsible for visually assembling the data regarding the marketing reach, in order to utilize it in the sponsor deck.
GATT Market Analysis
Gatt Solutions, a Biz Incubate client needed data displays and Infographics related to risks of firearms and how the product improved responsible firearms safety. I organized and designed this data display for the GATT Solutions fundraising pitch deck.
Experiential
I have been involved in the production of live events for most of my life. I grew up in a musical family where I would see my family members preform regularly as a child. This experience manifested as I became an adult. Since 2012, I have planned, produced, managed, and marketed over 300 live events in Los Angeles. I have planned and executed many on-site activations over the years. As my experience in live events grew, I have been invited to speak on panels about my experience.
Over the course of my career, I have self produced over 300 Art, Music, and cultural events in Los Angeles. While in this role, I also took on the responsibilities of brand activation and activity tracking, booking talent, marketing & promotion, and artist management. When it comes to events, I have become a one man army capable of pulling off massive executions in the face of every possible roadblock.
Notable Accomplishments
• I maintained a brand activation partnership with Pabst Blue Ribbon from 2015-2019 including 2
co-branded SXSW events in 2016 & 2017
• Worked with a long list of high level recording artists.
• Have produced events at almost every notable venue in Los Angeles, Including: the Troubadour, the House of Blues, the Roxy, Whiskey a go go, the Echo, Hotel Cafe, the Airliner, & many more.
• I produced an event with 93.5 KDAY in 2017, Hosted by CeCe the Mamacita.
• Produced a series called Legion of Boom that featured artist booths and Comic Books, similar to iHeartComics that ran from 2012 - 2018.
• Produced a regular warehouse underground event series from 2012-2016.